Your Hero Shot.
When placing a listing it's important that the first shot a buyer sees is the photograph that grabs their attention and makes them want to look further into the listing.
How many times have you searched listings and just brushed over unattractive images without even clicking into the listing? And this lack of a Hero Shot is the #1 killer of great listings.
This is the shot you MUST get right. Without exception if your first image is not your best image, no matter how good the rest of the property is, you will not get buyers exploring your listing further.
So, get the first step right and ensure your buyers will be stepping over the threshold of your digital listing and having a complete look at their potential next purchase!